Privacy Policy

This privacy policy (the “Privacy Policy”) applies to the VITRO, (“Vitrorobertson LLC“) website, located at, and any other websites owned or operated by the Vitrorobertson LLC (collectively, the “Website‚”).

The purpose of this Privacy Policy is to disclose to you what information the Company may collect, how the Company may collect it, with whom the Company may share it, and certain other matters related to such information, including the choices you have regarding the Company collection of information and the Company use and disclosure to other parties of information the Company may have collected from you.

When this Privacy Policy uses the term “personally identifiable information” or “personal information” the Company means information that identifies a particular individual, such as your full name, street address, date of birth, and/or email address.


By using the Website, you signify your agreement to the terms of this Privacy Policy. The Company may amend this Privacy Policy at any time. If the Company makes a material change to the way in which the Company collects, uses, and/or shares your personal information, the Company will post a notice on the Website and / or send an email to users who have provided an email address. The Company will assume that you have given your permission for your information to be used under the terms of the Privacy Policy, as modified, if you do not respond to the Company email within thirty days or continue to use the Website thirty days after a notice is posted. Please note that you should always update your personal information to provide the Company with a current email address.


The following are the types of information the Company may collect:

Information You Provide To The Company in the course of using the Website, the Company may ask you to provide the Company with certain information, including contact information, such as your email address.

Website Usage Information

The Company may receive and store certain types of internet usage information whenever you visit the Website, such as your click-stream data and your IP address. See “IP Addresses and Click Stream Data” section below.

Email Communications

When you open emails from the Company, the Company may receive a confirmation notifying the Company that you opened the email, if your computer supports such capabilities. The Company also may keep track of what emails the Company sends you and what emails you may be receiving from the Company‚’s subsidiaries and affiliates. Additionally, the Company keeps a record of what communications you have opted to receive or not to receive.


The Company may collect information from you in several different areas on the Website, including but not limited to those described below:


You may be asked to complete an online registration form and provide personally identifiable information; you may also be asked to choose a user ID and password in order to take advantage of certain features the Website may choose to offer. Your decision to register is voluntary and you will have the opportunity to decide whether or not to disclose information to the Company.


As with many websites, the Website uses a technology called “cookies.” A cookie is a collection of information that gets stored on the hard drive of your computer when browsing the Internet. These small bits of code automatically identify your browser to the Website whenever your computer is used to visit the Website. Cookies also let the Company know how many people visit the Website and where visitors go on the Website. In addition, cookies can let the Company know non-personally identifiable information, like how many times a user has been on certain pages. For registered users, cookies can make using the Website easier for you by saving information such as your passwords or preferences. By tracking how and when you use the Website, cookies help the Company determine which areas are popular and which are not. Many improvements and updates to the Website are based on data obtained from cookies. Accepting cookies allows you, among other things, to personalize your experience on the Website. If you do not want information collected through the use of cookies, your browser should contain an option that allows you to disable or delete cookie data at any time. Some areas of the Website, however, may not provide you with a personalized experience if you have disabled the use of cookies. Web Beacons and Other Tracking Technology.

The Website may use a variety of technical methods for tracking purposes, including Web beacons. Web beacons are small pieces of data that are embedded in images on the pages of web sites. We also use these technical methods to analyze the traffic patterns on the Website, such as the frequency with which the Company users visit various parts of the Website. These technical methods may involve the transmission of information either directly to the Company or to another party authorized by the Company to collect information on the Company behalf. The Company also uses these technical methods in HTML e-mails that the Company sends the Company’s guests to determine whether the Company‚’s guests have opened those e-mails and/or clicked on links in those e-mails. The information from use of these technical methods may be collected in a form that is personally identifiable. IP Addresses and Click-Stream Data.

The Company may collect IP addresses and/or click-stream data. An IP address is a number associated with the service through which you access the Internet, like your ISP (Internet service provider), your company, or your university. Standing alone, your IP address is not personally identifiable. At times, the Company also uses IP addresses for purposes of system administration and to report aggregate information, for example regarding the frequency with which the Company guests visit various parts of the Website. The Company may combine this information with personally identifiable information the Company obtain from you directly on the Website.

Click-stream data is information collected by the Company computers when you request pages from the Website. Click-stream data may include such information as the page served, the time, the source of the request, the type of browser making the request, the preceding page view and other such non-personal information. When analyzed, this data helps the Company analyze how visitors arrive at the Website, what type of content is most popular, what type of visitors in the aggregate are interested in particular kinds of content and advertising, and the like. Surveys / Questionnaires / Contests.

The Company may request information from users on the Website via surveys, questionnaires or contests. Participation in these surveys or contests is completely voluntary. You are not required to participate or disclose any information for a survey or contest. In cases where the Company use a third party to conduct these surveys and contests, the third party may not use your personally identifiable information for any secondary purpose.


The Company owns the information collected on or through the Website. As applicable, the information you provide to the Company may be used to: contact you about the Website or the Company or its subsidiaries and affiliates; contact you relating to your registration status; monitor or improve the use of the Website; customize the content you see; and monitor compliance with the Company’s terms and conditions of use of the Website. Your information will not be used for third party marketing or commercial purposes, other than as set forth herein.


At times, the Company may share your personal information with the Company’s agents, vendors, or other entities or individuals that perform functions on the Company behalf. Examples include sending e-mails, analysis of the Website, and analyzing data. These agents or vendors may have access to personally identifiable information needed to perform their functions, but may not use or disclose it for other purposes, like sending you marketing offers about their products.


You should be aware that when you are on the Website you could be directed to other websites beyond the Company control. These other websites may send their own cookies to you, independently collect data or solicit personal information and may or may not have their own published privacy policies. If you visit a website that is linked to the Website, you should consult that website’s privacy policy before providing any personal information.


The Website incorporates reasonable safeguards to protect the security, integrity, completeness, accuracy and privacy of the personal information that the Company may collect and the Company has put into place reasonable precautions to protect such information from loss, misuse and alteration. Your personally identifiable information is transferred to the Company computers utilizing encryption software. Only those employees who need access to your information in order to do their jobs are allowed access. The Company‚’s security policies are reviewed periodically and revised as required.


The Website is a general audience website. On the Website, the Company does not knowingly collect any personal information from children under the age of thirteen.


If you have any questions about this Privacy Policy or the privacy practices of this Website, please contact the Company by email at or:

  • The MDC Innovation Centre
  • 745 5th Avenue, 19th Fl
  • New York
  • NY 10151


Please also visit the Company‚’s Terms of Use, which explain other terms governing the use of the Website.